This book review is dedicated to teaching you a handful of the core, fundamental principles of selling—which is a skill everyone should master, regardless of whether you’re selling products to potential buyers or trying to sell your friends on which movie to watch.

The book is a fun little compendium of advice from the best. Some will shock you, few will suit you, fewer yet serve you, but that’s precisely the point: you grow with the book, rather than out of it.

10X rule from Grant Cardone is the holy grail for those who desire success by establishing right levels of actions and thinking that guarantee success.

Everything in life is sales. Succeeding at selling leads to succeeding at life — both personally and professionally.